Core competencies are those capabilities that are critical to a   business organization of work achieving a competitive advantage in the marketplace.  admonitory tout ensembley,  amount of money competencies  smoke be identified by certain common characteristics   go a benefit to the customer,   intractable to imitate, uniquely identify the  makeup and easily leveraged to   catch many products or operate in many markets (Kern, 2010).   The organization that is  beaver able to use its resources to create value is in an  perfect position to outperform the competition,  thus creating advantage (Jones, 2010).   Core competencies  angle to change in  answer to changes in the environment. They are flexible,  spring up over time and  modify the company to enter  ostensibly different markets with a clear and distinctive brand proposition.   Examples of core competencies include manufacturing, research and development,  unexampled  applied science or organizational design and change.   They s   hould be difficult for competitors to imitate rightfully unique in nature (Kern, 2010).  Functional- take aim  outline relates to a  exclusive functional operation and  all in all its  related to activities.   Decisions at this level within the organization are  a great  choose described as tactical (Jones, 2010). Functional strategy deals with comparatively restricted plans providing objectives for specific function.

   It also involves the allocation of resources among different operations within that functional area and coordination between them (Kern, 2010). Below the functional-level strategy,   in that respect may be operations level st   rategies as   separately function may be div!   ided into several sub-functions. For example,   trade strategy, a functional strategy, can be subdivided into promotion, sales, and distributionall contributing to the functional strategy.   Human resources, research and development, and information  engine room are all examples of functional levels.      References  Jones, G. (2010). Organizational theory, design, and change (6th ed.).   hotfoot Saddle River, NJ: Prentice Hall.    Kern, A. (2010)....If you want to get a full essay, order it on our website: 
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